William Shakespeare s The Play Everyman - 1275 Words

The play â€Å"Everyman† is a representative work depicting virtues of mid century Europe. This play brings with it a strong influence of the mid century Christianity. â€Å"Everyman† specifically portrayed vividly the reaction of human beings in the face of death. Its deep discussion into the worth of living and philosophical interpretations has surpassed category of religion at the time. It involved every person who’s ever thought about the meaning of life. Similarly, we can also see the shadow of a philosophical trace in Christopher Marlowe’s play, Doctor Faustus. The play personifies good and evil. The devil will fight for the soul of human beings, while our soul remain indecisive. Soon after, high lights appeared in the instance when the soul makes a decision. Even though both works are excellent, but I fell that Dr. Faustus made a bigger impact on me. Although both work revolved around death, sins, and judgment of God when He tries to save our soul, why then exists such huge discrepancy in the artistic work and reader reactions? Everyman and Doctor Faustus both started questioning God because of human’s self-conceit (sin). Men tried to catch up, and surpass God, but with different endings in each play. As we know, tragedies will stir up more emotions with the readers. The ending of the story usually will cause the readers to have more after thoughts. Everyman’s ending is concise, clear, and its changes when involved in a conversation with a wise man alteredShow MoreRelatedWilliam Shakespeare s Everyman As An English Morality Play1277 Words   |  6 Pagesâ€Å"Everyman† is an English morality play whose author is unknown. It dates back to the 16th century and was first seen in England. The play depicts a man who is caught up in a secular world and is more concerned with worldly riches than nurturing his spiritual life. He seems content until Death is sent to tell him his life is over and he must now give an account to God of how he lived his life. The author uses allegory characters to describe moral qualities and abstractions in Everyman’s life. (AllegoryRead MoreHow The Renaissance Changed Man s View Of Man952 Words   |  4 Pagesof optimismoptimism; one that believed man was capable of accomplishing great things. Renaissance thinkers studied classical work for the prospect of discovering their own idealism. In contrast to the Middle Ages, the Renaissance changed man s view of man through the decline in religious authority, perspective in art, advancement in anatomical studies, and discovery of cutting-edge astronomy. Before the Renaissance, the Catholic Church was an important part of a system that was basedRead MoreAn Analysis Of Dr. Samuel Mudd1773 Words   |  8 Pagesthe man depicted in William Shakespeare’s Richard III but some venture that he is more like Josephine Tey’s Richard III in her novel The Daughter of Time while these are both credible sources I believe in Tey’s account and with this belief my opinion of what history is has changed. William Shakespeare’s play Richard III is the account of Richard III’s rise and fall from the throne of England and the length he would go to in achieving his goals. With broad brush strokes Shakespeare paints Richard III’sRead MoreEssay on Dbq Mini Q Renaissance Hq Student Fi2066 Words   |  9 Pagespowerful and has endured for centuries. This Mini-Q asks you to explore how this exciting and important era changed the concept of what it means to be human. The Documents: Document A: The Individual in Art Document B: Mans Inner Nature Document C: Man s Place in the Universe Document D: The Human Body A Mini Document Based Question (Mini-Q)  © 20 11 The DBQ Project This page may be reproduced for classroom use 431 Renaissance Mini-Q Hook Exercise: Should We Be Renaissance People? Directions:Read MoreStrategy Safari by Mintzberg71628 Words   |  287 Pagesmanagement needs to be opened up, not closed down; it needs reconciliation among its many different tendencies, not the isolation of each. To enrich the experience of this safari, we hope to follow up with a Guidebook. We have also prepared an Instructor s Manual to facilitate the use of this rather unconventional book in the classroom. We owe many thank-yous. Bob Wallace of The Free Press must be especially singled out. In the musical chairs world of publishing these x EMBARKATION days, to be

The Moral Codes Of Conduct Essay - 3481 Words

Individuals are driven by a sense of morality, the differentiation of intentions, decisions and actions that are determined to be either proper (moral) or improper (immoral) (Morality, 2016). These moral codes or codes of conduct are derived by a person or group’s particular philosophy, religion or culture. It can also be a set of principles that a person or group believes should be universal. (Morality, 2016). Companies (as well as individuals) face the ethical challenge of how to engage and manage behavior that is deemed ethical; honest, fair and considered â€Å"good† for all stakeholders. For the individual, there is an element of self-management, understanding social and business norms and cultural differences. In terms of organizations, it is establishing and enforcing codes of conduct, training employees to meet ethical behavior and decision making and constructing working environments that promote ethical behavior and outcomes to the benefit and reputation of the company. To understand this quandary more clearly, it is important to understand the characteristics and motivations that lead to poor ethical choices and identify the potential solutions to mitigating those deficiencies, then evaluate these principles against a real-world example and determine what possible alternatives may exist to improve the environment, actions and decisions individuals, at various levels, may have contributed to a corporate ethical problem. Ethical and Moral Dilemmas FAILURE OFShow MoreRelatedCode Of Ethics And Moral Conduct2316 Words   |  10 PagesCode of Ethics and Moral Conduct By Tim Bowles OMM660 Business Ethics and Social Responsibility Instructor Prof. Andree Swanson June 27, 2015 Introduction Since morals and morality require conscious choices, man is the only animal who can be moral or immoral. Thus, man is the only animal who can consciously, or purposely make moral choices: to think or not to think, to produce or usurp, to benefit or hurt oneself or others. The meaning of moral is simple and direct (e.g., the productiveRead MoreAltruism And Egoism : A Moral Code Of Conduct1417 Words   |  6 Pagesbecause they provide a foundation, development and a further understanding of one’s needs. Psychological egoism is defined as the belief that the actions we perform actions for our self-benefit. In my opinion, egoism should not be looked at as a moral code of conduct that carries a negative connotation. Everyday we perform selfish actions for our self-benefit, we work for a wage, which in turn provides for ourselves and our families, if we choose to have one. It is impossible to go throughout our livesRead MoreCode Of Conduct And Organization Cultural Behavior And Moral Judgment783 Words   |  4 Pagesprinciples they must determine what values will delegate an employee’s behavior and productivity to act accordingly with the organizations culture. There is an interconnection between making effective business decisions, code of conduct in organization cultural behavior and moral judgment. When the connection is made it can came be powerful and motivating for both the employee and organization alike. When an employee feels understood there is a genuine personal interest and involvement in in the organizationRead MoreThe High School Of New York City And Its High Academic Standard And Moral Code Of Conduct1750 Words   |  7 Pages At the local town of New York City, there is a well-known school with its high academic standard and moral code of conduct. Whenever someone stopped by Amsterdam Academy, it would difficult for them to leave because of the beauty views and friendly people in here. However, my school is so strict about moral status, the only condition to attend in this school is promising to uphold high moral standard. That was also a challenge for many students to be honest in their high school career, includingRead MoreCode Of Ethics And Ethics1457 Words   |  6 PagesCode of Ethics A business code of ethics is a series of established principles an organization uses when operating in business or society. Organizations often develop these codes to ensure that all individuals working in the company operate according to the same standards. Most individuals have an internal code of ethics or moral principles they follow in life. A situation one individual finds ethically reprehensible may not seem so to another individual. Using a code of ethics in business attemptsRead MoreCase Study About Moral of Hacking681 Words   |  3 PagesContemporary Practices in Information Technology 7WCM0005/7WCM0006 (SDL) Case Study - Coursework 1 The morality of hacking - Gary McKinnon – Did he break the British Computer Society Code of Conduct? Gary McKinnon was a Scottish Systems Administrator who in 2002 was accused of carrying out the â€Å"biggest military computer hack of all time†. McKinnon claimed that he was merely looking for evidence of a cover-up of Unidentified Flying Objects (UFO) activities. The US authorities claimed thatRead MoreThe Ethics Of Business Ethics1471 Words   |  6 Pagesinfluencing factors that shape a firm’s ethical climate, while the societal impact that shapes the moral climate of society and the individual needs are less impacted (Carroll, 2014). Recent studies have shown the people working in a business environment are feeling the heat and are under real pressure to perform ethically in an organization while performing their responsibilities (Jamnik, 2011). The moral decisions of superiors and the decision making along with the legality of acceptance are consideredRead MoreEthical Decisions Regarding Sociology : An Important Aspect Of Society954 Words   |  4 Pagesnorms to understand how society functions. They conduct research and surveys to gain knowledge about the subjects they are studying. This can range from a variety of environments from government social work to the medical profession. When conducting these studies it is important for sociologists to hold to a standard of ethics that guards and protects the participant’s and researchers involved. The Following examines an ethical issue, and delineates a moral response from two ethical viewpoints, as wellRead MoreThe Importance of Ethics in Business Essay1475 Words   |  6 Pagesphilosophy that deals with the principles correlated to human behavior concerning the rightness and wrongness of specific conduct, and to the good and bad that influences and ends those action s (Ditonary.com, 2011). In other words, ethics is the choice people effect in regards to a decision they need to achieve. Without ethics directing the choice an individual makes, moral preferences of what should or should not be done becomes irrelevant. While ethical decisions are made every day there areRead MoreWhat is Business Ethics?741 Words   |  3 Pagesconclusion that ethics has to deal mainly with the morals and conscience of a person. Ethics and morals are the standard which a person uses to discern between the right thing and the wrong thing. â€Å"Ethics can be defined as moral principles that govern or influence a person’s behaviour.†(Hornby, 2000) Business ethics do not differ much from the ethics one has as a person. Business ethics is a form of applied ethics. Ethics in business is simply the application moral and ethical norms to business. It is sometimes

Marketing Communication an integrated Communication Plan

Question: Discuss about the Marketing Communication an integrated Communication Plan. Answer: Introduction: The company being started is an event management company and will be called Zeus Services. The company is expected to cater to all types of events, but with specific emphasis on weddings amongst the middle classes (Petersen, Kushwaha and Kumar 2015). The company is making virgin strides into an as yet unexplored territory as there are hardly any players in this market segment. Being amongst the pioneers Zeus Services shall be working on uncharted territory and hence need to put forward each step with caution and after due deliberation. Marketing objectives Weddings are considered to be a special moment in everyones life and thus the efforts and strain that surround the event is huge. The bride and groom hare burdened with numerous chores from selection of venue, dress code, costumes, menu and so on to even the accommodation and travel arrangements of the guests. The guest list is of particular concern as most weddings while spectacular do not usually tend to be an opus affair. Bearing all these factors in mind, Zeus services aims to provide a one-stop solution to all wedding events for persons of all religions and beliefs. Products/ services An all inclusive wedding service provider, Zeus Services shall be involved in pre-wedding, wedding and post-wedding arrangements to ensure that the bride, groom and their families can sit back and enjoy their special day or even make it more special. The company would like to assure a hassle free and memorable event for its esteemed clients. As event managers, Zeus Creations would be involved in all pre wedding dilemmas including creating a guest list, checking RSVPs, confirming the guest list and venue, decoration of the venue, transportation to the venue, accommodation of guests, and scheduling pick-ups and drops as per their travel plans; meeting special request like wheel chairs and so on if any; ensuring availability of a duty doctor for any minor emergencies that may occur, lighting at the venue, menu, seating arrangements and circulating gift lists as well as pre wedding bachelorette and bachelor parties; dress trails; and so on as well as post wedding cleaning up activities. Target audience segment analysis While the super rich tend to have lavish and extravagant weddings without a though of the costs involved or being bothered about the nitty-grittys due to their complete dependence on wedding planners, the middle class tends to be burdened with the need to ensure that wedding expenses remain within budget, without causing any embarrassment to any of the concerned parties; while simultaneously making sure the day is special and memorable. The target audience chosen is therefore the discerning middle class who want a special day but within a budget. The super rich are already being catered to by a several event managers who offer them service for not just wedding planning but all other events like births, birthdays, anniversaries and so on as well. The poor are not interested in spending on such matters and tend to be happy with a simple ceremony. The middle is class is further divided into those who would not mind spending but within their predefined budgetary constraints, as well as those who believe that wedding expenses are a mere waste of good money that can be spent on other things needed for a married life. Zeus Services intends to cater to the former group amongst the middle class. Communication objectives The three communication objectives in advertising that have been identifies by Zeus Services are developing brand awareness, promoting services as well as influence interests and consumer attitudes. Being a company in a niche segment, without too many predecessors to set an example, the primary communication objective of Zeus Services is to generate awareness about the services being offered; and assuring potential clients of best services for their wedding. The secondary objective would be communicating about the various services being provided. The first objective can be easily achieved through the use of traditional advertisements in newspapers and local periodicals. Since Zeus services is a new company, they would need to make significant provisions for advertisements to kick start their business. Word of mouth would also help, but the impact would be slower as awareness would be limited to the contact circle and their friends (Chen and Xie 2008). The secondary objective would need to be more focused on potential clients (Pickton and Broderick 2005). Churches, boutiques catering to wedding dresses and hotels are a good source of information a potential clients would approach these places at the beginning of their wedding. Zeus Services is in touch with the owners and employees at these respective sources of potential clients. Potential clients would need to be contacted either in groups or individually. While the latter would help eliminate repeat visits for closing the deal; it would be a difficult task to get many prospective couples to spend time with strangers in between their bust schedule. Thus, a personal mailer, hand delivered to all couples looking at marriage dates within the next 4 months would be ideal. The invitation would infuse a curiosity in their minds and the short duration of the meeting would convince them that they would not have to commit a large chuck of their limited time unless they are truly intereste d in availing the services by Zeus Services. Alternative styles of creative advertising Creative advertising is not limited to a handout/ brochure or standout stall at an exhibition. Gifting a mug to all couples who attend the initial meeting regardless of their willingness to go ahead with the services being offered by Zeus Services is also an innovative and creative method (Blakeman 2014) of ensuring that both the company and its services remain on the minds of all the potential customer regardless of their initial response. A guestbook with signatures and social media ids like Facebook, Instagram, of all attendees is a great place to being the creative advertisement campaign (Castronovo and Lei 2012). This could include pictures of customized wedding cakes, venue decoration including lighting, interesting mementoes and invitation cards and so on. These would act as an inducement to all potential clients. A nine step social media advertising campaign would involve blogging, profiles on social media sites like LinkedIn, Instagram, and so on; tweets and face book groups ; as well as a Search engine Optimized website Justification of communication objectives and ethical issues There are no ethical issues involved in the advertising objectives or the communication process. The communications objectives are designed to hold the attention of all potential customers even after the promotional activities are complete. While Zeus Services shall not bombard them with information, teaser would be provided as part of the social media marketing strategy (Castronovo and Lei 2012) to ensure that their interest in the services continues and they at least contemplate the hiring of Zeus services to cater to their wedding requirements Media plan The primary consideration of the media plan is to convey a picture of efficiency while remaining warm and courteous. Hence communication needs to be short, precise and warm. Sudden disruptions and abrupt dialogue would harm the reputation of the company. Planning is an essential part of all marketing communication. Creating a communications planning worksheet with all details like objectives and message clearly mentioned is the first step top effective communication. The words should convey both warmth and a positive image, while being precise and not beating around the bush. Redundancy and repetitions must be avoided at all costs. Selecting the media vehicle for implementing the media plan is an equally important step for effective communication. Selection of Media vehicle(s) and justifications As the target audience is the middle class, the demographics would veer towards the age group between 30 to 45 years. These individuals tend to be technology savvy and hence social media is an effective tool to attract their attention. Yet another innovative strategy would be booking an advertising space at the local theatre specifically for a movie that caters to this target crowd. A banner at a popular up-market eatery is yet another means of gaining the attention of the target audience. Zeus Services feels that while all the strategies mentioned above would be effective, the social media campaign would be the most effective. Hence the maximum focus would be concentrated on creating a social media presence and influencing potential clients to meet up personally for discussions before availing the services being offered by Zeus Services. Social media is all about building relationships rather than direct selling. An understanding of this element of social media marketing is important before embarking in this direction. Results from a social media campaign would not be quantifiable or out in the open. However, the relationships and brand image build through the process would last a lifetime and be the stepping stones to help the company grow by leaps and bounds (Reid, Luxton and Mavondo 2005). Zeus Services aims to use social media to improve its brand presence, build a brand image, generate an awareness of and an interest in its services, increase the positive sentiment associated with its services, and develop relationships for opportunities in the future. Important tools like listing out current situation, conducting PEST and a SWOT analysis along with a clear listing of organizational and communication objectives is essential developing an effective communications strategy that would help Zeus Services to grow exponentially. Identification of internal and external stakeholders would help streamline the advertising strategy effectively (Shultz, 1992). The message communicated across all platform must be uniform and in keeping with the brand image of the company. The idea that Zeus Services is trustworthy and reliable needs to be communicated to all potential clients on an ongoing basis through the advertisement campaign. Then alone would they be willing to trust the company with such a critical service. Employing a PR would an effective and positive step in this direction. Evaluation of IMC plan effectiveness The effectiveness of media plans need to be evaluated and measured in order to determine whether it is effective or needs to be changed in any manner (Castronovo and Lei 2012). While the media plan would vary across various industries and verticals, it is essential that the media plan be in tandem with the organizational capabilities, objectives goals and vision (Hartley and Pickton 2010). Any deviation from this would lead to heavy losses for the company. The effectiveness of the media plan would be seen in the reach achieved. In other words, the number of potential clients who have been reached through the various communication initiatives would determine the effectiveness of the media plan (Peltier, Schibrowsky and Schultz 2003). The efforts on Instagram drew a considerable response and Zeus Services was able to host a small meet for 75 potential clients during the second week of the campaign. This response assures the management that the campaign and communication has been reasonably effective (Castronovo and Lei 2012). The client meet lead to more than five times the number of references as well as opening meeting with 7 clients scheduled for the next week. Based on the results to date, the management of Zeus Services is of the opinion that the media plan has been efficient in meeting the short term goals of the company (Berthon, Pitt and Watson 2014). Conclusion A start-up in the pioneering space of wedding planning and event management catering exclusively for middle class families, the media plan by Zeus Services was found to be effective and helped the company gain a foothold in the minds of potential clients. Since the company is operating in virgin territory without any precedents, it is hoped that the creative initiatives being used by them would help build up a considerable presence as well as raise awareness (Mulhern 2009) about the services being offered to all potential customers in the areas of operations. References Berthon, P, L F Pitt, and R T Watson. "Re-Surfing the Web: Research Perspectives on Marketing Communication and Buyer Behaviour on the W3." Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer, 2014. 182-182. Blakeman, R. Integrated Marketing Communication: Creative Strategy from Idea to Implementation. Maryland: Rowman Littlefield, 2014. Castronovo, C, and H Lei. "Social Media in an Alternative Marketing Communication Model." Journal of Marketing Development and Competitiveness, 2012: 117-134. Chen, Y, and J Xie. "Online Consumer Review: Word-of-Mouth as a New Element of Marketing Communication Mix." Management Science, 53(3): PP 477-491. Hartley, B, and D Pickton. "Integrated marketing communications requires a new way of thinking." Journal of Marketing Communications, 2010: 97-106. Mulhern, F. "Integrated marketing communications: From media channels to digital connectivity." Journal of Marketing Communications, 15(2-3): pp 85-101. Peltier, J W, J A Schibrowsky, and D E Schultz. "Interactive integrated marketing communication: combining the power of IMC, the new media and database marketing." International Journal of Advertising, 22 (1) : 93-115. Petersen, A J, T Kushwaha, and V Kumar. "Marketing Communication Strategies and Consumer Financial Decision Making: The Role of National Culture." Journal of Marketing, 79(1) : pp 44-63. Pickton, D, and A Broderick. Integrated Marketing Communications. Harlow, UK: Pretience-Hall, 2005. Reid, M, S Luxton, and F Mavondo. "The relationship between integrated marketing communication, market orientation, and brand orientatioN." Journal of Advertising, 34(4): pp 11-23. Schultz. D E, Integrated Marketing Comunications, Journal of Promotion Management, 1(1), pp99-104.

Racial Profiling Individual Prejudice or Organizational free essay sample

These codes made it punishable by imprisonment and indentured servitude for any African American who loitered, remained unemployed, drunk, or In debt. The Black Codes were a transparent form of what we call racial profiling today. From a ruling class perspective, the minority groups are constantly undermined, intimidated, attacked, imprisoned, discredited, and sometimes shot and killed. These acts take place in order for the ruling class to maintain control and in most cases unjustly abuse their power.Today, the most common form of racial profiling is done by the police and targeted toward African Americans, Hispanics, and Asian Americans. It is otherwise known as DB, driving while black or driving while brown. This refers to the practice of police targeting African Americans and any other non-white ethnic group at traffic stops because they believe that minorities are more likely to be engaged in criminal activity. The first public attention of racial profiling by the police began in mid-1 980, when the (DEAD), Drug Enforcement Administration, released guidelines that would profile drug couriers. We will write a custom essay sample on Racial Profiling: Individual Prejudice or Organizational or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The DEAD notified all the police departments across the country to search for narcotics referrers on major highways. Dependent on the area, the police were told which ethnic group to focus on because that group would tend to dominate that drug trade in that area. Although very successful In decreasing drug trafficking, lawsuits increased because of the extra scrutiny police officers were putting on innocent minorities while practicing the use of racial profiling.The racial lobbyists were also outraged because they felt there was enough evidence to prove the police had focused on dark skinned drug traffickers, while the lobbyists implied that light skinned drug traffickers were not apprehended. While racial profiling is Illegal, the Supreme Court was fully aware that profiling was being put Into practice and continued to allow the police to stop motorists and search their vehicles if they believe they are trafficking illegal drugs or weapons.More traffic stops lead to more arrests, which further skews the racial profiling statistics against African Americans and other non-white ethnic groups. Studies have shown that African Americans are the most likely targeted for these routine stops, but it only fuels the continuance of Alice training, I found evidence to support the theory that racial profiling is prejudices put into practice. Police officers are faced with balancing their knowledge of training against the potential for racial profiling. It all begins with their education at the training academy and continues with ongoing in-service training.In-service training is achieved by pairing with a street partner, which is another police officer that is wise to the way of the streets in that specific area. At any point a different form of training, informal training, can begin. I refer to this training as informal cause this training is the type that you learn through your own perception of gathered information. This is not training that is necessarily taught, but can include ones own prejudices and steps are not taken to prevent these prejudices from entering into the officers decision making process.A police officer will use their own ways to deal with situations and make Judgment calls based on their perceptions. How the police officer reacts can be based on their informal or formal training as well as the officers own motivations, like fear, physical abilities and adrenaline, which can aka over at any time. Even though prejudices are accepted into an officers decision, we must see the importance of how we are socialized. How an officer is socialized in professional and personal settings play an important role on how an officer will base his or her Judgments.If an officer has been socialized to believe African Americans are more criminal, then the offic er will in fact use this information to possibly make a wrong decision. Police must remove their bias and Judge people based on their actions alone or they will perpetuate the stereotype of African Americans and increase the potential of their abuse of power. One could look at other statistical research to prove the theory that African Americans and other non-white ethnic groups are more criminal and the findings are not biased, but fact.Based on research that I found, our statistics show that in the last twenty years there has been a higher reporting of Black and Hispanic drivers at traffic stops than Whites in most cities, but the report also shows that when White motorists were searched, they were the least likely in comparison to Blacks and Hispanics to be found with illegal items such as drugs or weapons. Officials argue African Americans and other ethnic groups are more criminal and this is Just the facts, plain and simple, biased judgment or not.Some of the most common complaints and reports that could show potential evidence of racial profiling include; police officers stopping a vehicle because he or she driving and/or the passengers did not match the type of the vehicle they were occupying, police officers stopping those people of color while traveling through predominantly White areas, and by far the most common complaint y the members of the community of color is that they are being stopped for petty traffic violations such as under inflated tires, failure to signal properly before switching lanes, vehicle equipment failures, speeding less than 10 miles above the speed limit, or having an illegible license plate. All of these acts have occurred and can be labeled as racial profiling, but officers standard form of protocol accepts biased decision making. Again, dont forget that the Supreme Court has given the police officers the right to pull anyone over. To say that one is implementing tankard protocol procedures is, in my opinion, a play on words of what is actually occurring. Since the late asss some law enforcement agencies have implemented training and overseeing actions as they occur. Typical protocol for a traffic stop today involves use of these new guidelines. Today a routine traffic stop includes, the officer advising the dispatcher via radio that a traffic stop is being made, indicating the reason for the stop, telling the dispatcher gender and race of the person driving the vehicle, and whether the driver is an adult or a Juvenile. The new guidelines that eave been implemented were done so to scale the statistics and train officers to refrain from basing decisions on any bias they might have.Most states, including Tennessee, have also issued cameras to be mounted in the police vehicles to further ensure the rights of the individuals are not being compromised and to maintain control of the officers decisions. Several bills have been submitted into the court system in an effort to pass laws prohibiting racial profiling and allowing for punishment if found guilty. One such bill, S. 989, was introduced on June 6, 2001 by he state of Wisconsin. This bill was sent from the Senate committee to the Committee on the Judiciary Subcommittees on Constitution for further evaluation. Another bill sent to the Senate in efforts to attack racial profiling was submitted by the state of Kansas.This bill received Senate approval on February 23, 2005. The bill declares, It is illegal for law enforcement officers to profile suspects based only on their race, ethnicity, nationality, gender or religious dress. The bill will permit people who believe they have been profiled to make a complaint with the law enforcement agency, in which the agency under scrutiny could face lawsuits or become ineligible for the state grants if officers engage in profiling. The bill originally proposed that punishment for any officer found guilty of racial profiling would be categorized as a misdemeanors and receives possible Jail time, but the law enforcement groups objected and legislators rewrote the measure.The bill now states that any officer found guilty of racial profiling will receive Jail time, largely fined, never allowed back into any law controlling position, and the organization in which they were employed will be fined as well. Senate voters who approved the bill believe the bill will set precedence for the end of racial profiling. In conclusion, I find it hard to believe that we will ever experience a world without a nonbiased controlling society, but I know the importance of our actions and how we can strive to create a society that is less likely to predict actions based on skin color, gender, or religion. By understanding others ideals, we can change the way we react.